Veuve Clicquot’s latest packaging innovation comes courtesy of French designer Cédric Ragot, who helped the iconic champagne maker create the industry’s first 100% biodegradable isothermal packaging. This biodegradable innovation allows your bottle of Veuve Clicquot Yellow Label to stay cool for up to two hours. Naturally, the bottle mimics the elegant and understated aesthetic of the bottle and retains the iconic yellow of the label. It is easy to see why Veuve Clicquot is New York City’s best selling champagne (according to my local wines and spirits shop), catering to like minded customers through relevant design all while toasting the world’s best designers with cool collaborations like these, and an awesome rollout in the form of this Julien Jourdain De Muizon-directed video. Cheers!