Alexander McQueen Spring 2012 Campaign

Once again, Alexander McQueen chose photographer David Sims for their latest Spring 2012 ad campaign and continued with a variation on the intergalactic / holly vibe they displayed in their Fall 2011 campaign. The new campaign featuring model Zuzanna Bijoch has a lighter tone and seems more optimist in creative director Sarah Burton’s romantic designs.

Outfits chosen for the campaign.

The campaign was introduced yesterday trough McQueen Twitter: