Visual Identity of Terra de Flora by Parametro

Creative studio Parametro designs sleek and modern branding for a Mexican flower workshop Terra de Flora. Located in Pedro Garza García, Monterrey, Terra is inspired by French botanic gardens. Pastel business cards feature brand name in gold, while minimal bouquet boxes in indigo and burgundy add elegance to lush flower compositions. Parametro looked into the aesthetic of Victorian nursery gardens and married pragmatism with romanticism. The result is beautiful visual identity for a local business.

Written by Marta Knas

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Written by Marta Knas

www.parametrostudio.com





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