Sex in the City by Oohtique is an online store that sells a range of sex toys, condoms and some sexy outfits… For their launching, they hired JWT Singapore, for creating them a guerrilla marketing campaign by tagging the city with various sexual positions to encouraged individuals to be more spontaneous with a playful proposition: “Have Fun”.


Advertising Agency: JWT, Singapore
Creative Director: Ali Shabaz
Art Director: Mikkel Kroijer
Copywriter: Joseph Cheong
Photographer: Jonathan Tay
Additional credits: Lay Leng, Connie Tham