SafeHandFish is a joint-initiative from two Japanese companies: Cleanse EX, a maker of a natural antibacterial agent, and Ohishiya, who manufactures and refills the ubiquitous fish-shaped portable soy sauce containers.
Due to the global pandemic, Ohishiya experienced a collapse in demand for their soy sauce containers after almost every event was cancelled. Meanwhile, Cleanse EX saw an exponential rise in demand for hand sanitizer but lacked the means of distributing it. The partnership, which sees soy sauce replaced with hand sanitizer, is nothing but smart!
