Sports stars are in the public eye whether they like it or not. Getting paid the big bucks and representing entire cities means all eyes are on them. And with so many people watching their every move on and off the playing field, they have the power to influence the latest trends and start new ones.
How Do Sports Stars Influence New Trends?
By just being watched and seen on TV, they have the platform to create trends for their admirers and fans. But one of the most prominent ways to start trends is through their social media accounts.
Social media platforms are so powerful because they reach millions of people in seconds. Just lately did Elon Musk tweet that he kind of loves Etsy for the company’s share price to catapult skywards. Ultimately, social media gives all celebrities and sports stars more screen time than on a game day and puts them and the way they live further in the public eye.
What Trends Have Big Players Started?
Here are some of the most notable trends started by sports stars so far:
Sports stars have begun working hard out of the gym and on their own businesses. Buying property seems to be popular, but another is starting a fashion label. There are almost countless examples of big players creating a fashion line. And more fundamental than that, merely causing a flurry with a clothing brand because they are seen wearing that label. It happened in the NBA recently when a string of players started wearing plaid pants.
Andrew Bernstein, Jesse Garrabrant and Zack Beeker have all been seen rocking the plaid pants. Plus you might even be able to get odds on the next big trend these guys could start while looking for odds on basketball fixtures scheduled over the weekend.
From David Beckham and Neymar, football players have had a big say on how teenage boys want their hair chopped at their local barbers. The Mohican and tramlines have all been made famous at different stages because the best football players have been sporting the same hairdos. The World Cup is one competition where players seem to have a brand-new cut that can trend on a global scale due to worldwide viewership.
3. Celebrations (In Parks, On Courses and in Bars)
Fans get a glimpse into the personality beneath their favorite icons when they lose control. This might be in a good or bad situation, but one of the best examples is during success. How did the person celebrate? Was it memorable, funny and catchy? Well, some celebrations have stuck with sports stars and begun a trend among their younger fans.
How many times have you seen a young football player copy the Paul Pogba Dab’ celebration, a golfer imitate that Tiger Woods’ chip shot fist pump or someone does that Jose Aldo’s river dance in a bar.
And it is not just these sports stars who are able to set trends effortlessly. Their husbands, wives, and in David Beckham’s case, their children can also influence trends due to their fame. Many male sports stars’ wives become as famous as the Playboy girls of yesteryear due to their social media followings and exposure.