hazel brand identity featured

Brand Identity for Hazel

A hazelnut milk made of natural ingredients, Hazel was conceptualized in Melbourne’s coffee suburb, Fitzroy. The visual identity created by Pop & Pac Studio aims to depict the character of the brand, described as a “a delightful mix of style and substance“. 

Soft pink and deep brown were combined with a quirky typography. Embossed bottle tops and golden stickers add a sense of sophistication to this simple yet carefully crafted product which makes the packaging almost collectable. Available to shop at indie cafes and boutique supermarkets, Hazel is a an organic premium product with a modern visual feel.

hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity
hazel brand identity

www.iamhazel.com.au
www.pop-pac.com




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