Björn Elegant Brand Identity

Brand identity for Björn Collection by a Mexican creative studio La Tortilleria epitomizes unassuming elegance. As a luxury hardware brands’ representative, Björn strived for a modern and sophisticated look. This was achieved with simple techniques such as gold embossing as well as using Björn’s first initial as a subtle monogram. From business cards through envelopes to the letterhead, the elegance of the visual identity was maintained with the muted color palette of matte black, gold and white.











www.latortilleria.com
www.bjorncollection.com