We always feel that we have to introduce you to new and upcoming fashion designers, especially when they are doing original and sustainable collections. The Central Saint Martins graduate, French-Israeli designer Benjamin Benmoyal presented It Was Better Tomorrow, a collection woven from waste introducing futuristic and Brutalist inspired silhouettes.
His woven fabrics are made from discarded video and cassette tapes, reused yarn, and Tencel fibers. Benmoyal became interested in recreating a vision of the future based on the projected image of the life people led during the late 1960s and 70s, using the designs, architecture and films of that era.
“This time seemed very optimistic, whereas nowadays we tend to think that the future will be bad or that it won’t even exist,” the designer explained to Dezeen.
“This is how I found inspiration in the shapes of brutalist architecture from the ’60s and ’70s for my designs, as these symbolized a utopian future,” he added.