Word choice is one of the most (if not the most) important aspect of branding. When it comes to ideas, finding a way to properly express and describe what you’re creating is key. Using adjectives normally satisfies our needs to explain things further, so here’s to more precision and less rambling.
Brownie’s Guide to Expertly Designed ideas has compiled some of the most useful, descriptive words to help bring ideas to life. The guide is cleverly designed to illustrate even the most complex thoughts. From small and stable to naughty and offbeat, Brownie illustrates and puts words into context, allowing readers to more readily apply the words into their lives.
Will this become the next branding bible? As the first of its kind, Brownie’s guide will surely serve as the ultimate go-to resource for creative professionals who already have an ample vocabulary but want to add a little more flavor to their ideas.