For those of you still not ready to commit to social media, I offer a battle cry of the SME (social media enabled) in the form of this just under 4 minute clip (via Manrepeller) covering all the facts related to your digital footprint. Presented by Erik Qualman (who wrote a book elaborating on all this data), I was personally astounded by the impact of all that census information. Social media is our social currency, and whether you are using it to #hashtag the latest trend or the latest revolution, let’s all use it to make a difference.