Mini M Grocery Shop [France]

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Ever since Chanel transformed its Fall 2014 runway into a supermarket, we’ve had our eye on mono-branded grocery concepts. French industrial designer Matali Crasset‘s work on the Mini M Grocery Shop is a prime example.
 

The neighborhood commissary of Toulouse University in France is a feat of both environmental design and branding, from its Skittle-colored market stalls and cafeteria furniture, down to its brown paper bags stickered with the stencil-like logo by
London-based graphic design team Praline. Parisian branding strategists Terres Nuages are to thank for the synergy.

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See more vibrant studies in industrial design and branding from
Matali Crasset
Praline
Terres Nuages