For Louis Vuitton Fall-Winter Men’s 2019 Collection designed by Virgil Abloh, the luxurious brand created this neon green pop-up store located at 100 Rivington street, New York. The entire store, from the front facade, the furnitures to the mannequins and even the outside street furnitures like fire hydrant and trash bins has been colorized in this flashy neon green to create an all-encompassing experience for the collection’s presentation. A great way to bring in the curious potential shoppers. The immersive installation and special products will stay only for a few month, so if you are passing by Lower East Side, be sure to check it out!
100 Rivington street
New York, NY
