Now that online shopping has become the fastest, and most convenient way to shop, there are few stores worth a subway trip simply to browse and peruse the old fashioned way. La Garçonne’s new brick and mortar happens to be one of those stores; very worthy indeed of a trek; even a long one…through the rain.
The minimalist site is a favorite among uniform wearers. Unencumbered by color, the La Garconne site is as easy going, and artfully curated as it is beautiful. It is only fitting that its first physical locale reflects the same well tailored (third fashion pun of the day) aesthetic. La Garconne, which launched online in 2005, also has an in-house line which it launched in 2011. Proof that a brand who sticks to its values and chooses its ventures wisely, will endure.