Jason Salavon

In 2007, the Ikea book had over 175 million copies distributed globally and is thought to have surpassed the Bible as the most published print-work in the world. The above pictures are full-scale reproductions by Jason Salavon of an entire Ikea catalogue, leaving only the color and structure. Salavon is known for his reconfigurations of objects of mass material to present a new perspective.