The latest fun collab’ which just came out today, for the celebration of two cultural forces — Polaroid and Keith Haring — present an exclusive and limited edition of the Polaroid Now camera and Polaroid i-Type instant film marked with Haring’s signature motifs. Inspired by a shared spirit of democratic creativity and designed to spark inspiration at any turn, Keith Haring and Polaroid fans alike can purchase the collection today.
“Ever since the heyday of New York in the ‘80s, Keith Haring and Polaroid have had a mutual admiration for each other’s work. Partnering with the Keith Haring Foundation feels so natural it’s almost like a homecoming for us.
From drawing on subway walls, to challenging the conventions of the art world, and using his platform for activism, Keith Haring’s legacy and art broke rules and changed the world forever. This project celebrates Keith Haring’s trail-blazing spirit and puts his art in the hands of everyone.
“Keith Haring and Polaroid are such a perfect fit,” Gil Vazquez, Acting Director of the Keith Haring Studio, said. “The artist and the brand are both so iconic with shared egalitarian values in really promoting self-expression and creativity for everybody. Keith took a lot of Polaroid shots himself, so there is a legacy here that we are really happy to celebrate.”
Designed in red with bold black and white motifs, the Polaroid x Keith Haring camera leans on Polaroid’s iconic heritage of design while incorporating Haring’s striking artworks, creating a meaningful new way to capture creativity and self expression. The accompanying Polaroid x Keith Haring instant analog i-Type film also features Haring’s art and signature on the brand’s classic square frame.
The Polaroid x Keith Haring instant analog camera and i-Type instant film are available for purchase on June 8 at polaroid.com/KeithHaring
Polaroid x Keith Haring Now Camera: $119.99 Polaroid x Keith Haring i-Type Film: $17.99