The New World: Showcasing Visual Language

“The New World” photographs revisit anonymous places of the 20th century. It is set in a time characterized by the conflict of Modernist and Postmodernist convictions, its influence on later 20th century history, and ultimately, the world we live in today.

The interrelation of rational graphic design and anonymous photorealism reflects the contrast of manmade ideals and the acceptance of life in chaos. “The New World” is shaped by an original set of rules, metrics and processes. Created by Robert G. Achtel (1980) and Jens Bambauer (1981) in Wiesbaden, Germany “The New World” is manufactured in cooperation with Oschatz GmbH & CO KG, one of Germany’s leading image production firms, founded as a photo laboratory in 1922.

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