Color Consumption by Design Army

The husband-and-wife team behind Design Army can sum up what drives them in one word: color. “Color makes us feel alive. It fuels our minds, connects spirits, and feeds imaginations,” say Pum and Jake LeFebure, a design duo known predominantly for their layouts and publications. “It is everywhere when you look around. Everything on the planet is a color.”

This has led to Color Consumption, a self-initiated series of photographs focused on the couple’s main inspiration. “Color is a precious commodity,” explains the two, who have garnered awards from the prestigious AIGA, Art Director’s Club of Metropolitan Washington, D&DA, and One Shoe, as well as features in Print, How, and Logo Lounge. “It is the ultimate currency to sustain and nourish our creative souls. It’s a design mantra we call ‘Color Consumption’.”

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