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Zara Man vs Balmain Homme: Zara Guilty!

I still cannot believe it, even the models hair style and poses are very similar ! I’m all for Balmain! What do you think of this !?


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We knew that brands like H&M / Zara / TopShop were amazing at knocking off  designers and analyzing trends (due to their worldwide offices and bunch of employees, running the streets, reading blogs and shopping). With enormous budgets, these companies are able to create “Fast Fashion” at unbeatable prices, compared to young designers or established fashion houses. When it comes to copying they usually hide it, or at least they try. Apparently this time Zara forgot!

I was a bit outraged when I stumbled over the good menswear blog 00 o 00 who noticed the ‘heavily inspired’ lookbook! I wouldn’t be that nice and say it’s inspired, I’d say at this point it’s a total knock off ! You be the judge:

Left: Zara man fw 10 / VS / Right: Balmain homme fw 10

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  • http://www.theluxemag.com/ Robert Waczynski

    Yes, I am still with you on Balmain… but you can’t beat Zara’s prices!

  • AG

    Zara completely ripped off the entire campaign from the clothes, down to the photos. Absolutely disgusting, the creative/marketing teams at Zara (should they actually exist) should be embarrassed.

    Sure, maybe the clothes might be similar, but to use the same poses, looks for the models? C’mon, its not that hard to be original.

  • http://trendland.net/ Cyril Style

    Agree for the prices, but what about the cuts, the details and the fabrics? anyways, its just sad to see knock off like that!

  • francesca

    maybe Zara copied too much this time but i definetely prefer their result even apart from theri prices

  • http://www.theluxemag.com/ Robert Waczynski

    Ohhh no doubt that they are stupid to copy so precisely… They have great cuts and use decent fabrics. I know all the high end stuff (couture) and Zara does a good job mimicking them. I managed the flagship store in Philadelphia when it first opened. I am not saying that what they are doing is not wrong though. The only thing that I do not like in their stores is the quality of the shoes and the comfort. Granted my $900.00 YSL tux shoes are like walking on bricks but they still have impeccable workmanship.

  • http://iiiinspired.blogspot.com/ iiiinspired

    Hah! That’s a shame… don’t even know how they dare to be so shameless… did they think nobody will notice or what?

  • http://www.renatarubim.com.br Renata Rubim

    Ridiculous that this still happens.

  • http://www.theluxemag.com/ Robert Waczynski

    I wonder if there could be any legal repercussions for copying to this magnitude?

  • http://twitter.com/clowve Clowve

    My god that is atrocious! Even down to the POSES!
    I was stunned as I scrolled down I did not expect every photo to be similar.
    Very disappointed that they are.

  • http://trendland.net/ Cyril Style

    @Robert Unfortunately you can trademark clothes or cuts. You can trademark patterns (for couple years) but that’s it! thats why there a lot of similarities (and knock off) in fashion.

  • http://www.theluxemag.com/ Robert Waczynski

    It’s is what it is I suppose.

  • http://blog.sina.com.cn/lixianalice018 Alice

    Zara’s prices Reasonable!i like very a type

  • Luisa

    It’s sad to say, but that’s the business in fashion. As long as there’s 7 changes it’s legal!

  • s.o.

    Its very amusing to read how all you bloggers are complaining and calling out Zara’s design. When half of you most likely shop at similar stores. I say enjoy the product and keep an open mind.

  • http://trendland.net/ Cyril Style

    well s.o. I guess you dont really know us, and by saying that i suspect you that you work for them. Anyways, I’ve been styling for more than 10 yrs now, between NY, Paris and LA, and trust me Zara is definitely not my type of product. You should see my wardrobe …

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Zara Man vs Balmain Homme: Zara Guilty!