
BoF: First of all, what is Womanity?
JP: Today, Womanity is a new kind of interactive site, powered by Thierry Mugler, where users can express their point of view and discover interesting and fun content about what it means to be a woman nowadays. Tomorrow, Womanity will evolve as a brand at the crossroads of media and products, merging design and concepts by Thierry Mugler with user-generated content and ideas.
Read the full interview on Business of Fashion
Last week, Thierry Mugler and Clarins Fragrance Group launched a major campaign under the banner “Womanity.” They have also registered the “Womanity” trademark in a number of product categories. There’s just one thing missing: there’s no product. At least, not yet. But a great visual website – womanity.com

May 25 13 @ 5:50 PM
James Murphy and Special Guests at Grand Prospect HallMay 26 13 @ 5:54 PM
Oneohtrix Point Never at Saint VitusMay 27 13 @ 6:01 PM
A conversation With James MurphyMay 28 13 @ 5:46 PM
Naoaki Funayama: X-don at Ouchi GalleryMay 29 13 @ 6:06 PM
Marina & The Diamonds and Charli XCXMay 30 13 @ 6:10 PM
Lee "Scratch" Perry at Le Poisson RougeMay 31 13 @ 6:15 PM
Azari & III at Highline BallroomJun 07 13 @ 10:42 AM
The Govenors Ball NYC Music FestivalAug 28 13 @ 3:55 PM
Venice Film FestivalMay 02 13 @ 2:18 PM
Medium Concepts Sample Sale
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beautiful work! posters for posterity!2
I like it. And it grabbed your attention esp. if you posted a comment below. whether you love it or hate I don't see anything where it promotes violence or degrading women.. what i see is government taking away the rights of a citizen n the rights away from people. Failure to follow instructions will land us in prison like the model. Now if steven photographed the same concept with average shmucks would we pay much attention to it? i dont think so. it'd be just another political journalistic photograph.3
i agree4
Lovely inspirations <3www.whitebluebird.com5
Perfect inspiration for our soon to be flat : )6
This list is one of the best of restaurants around England.7
... Tilda is like kristen mcmenamy - magic in everything8
the tilda shoot is magic.9
Boring10
LOL this is such a frumpy campaign. Raquel Zimmermann looks so awkward dancing those bad bad moves. WWTT??? a.k.a What Were They Thinking?