Ayaka Ito’s Multidisciplinary Portfolio
Born and raised in Japan, Ayaka Ito works at RoAndCo Studio in New York. Her recently launched personal portfolio shines with print and interactive projects of a certain luster. While digitally illustrated scarf prints seem to be her forte, the multidisciplinary talent crosses over into web design, branding and art direction. Recently, she made the […]


Sia – Chandelier [Video]
11-year-old Maddie Ziegler has been a competitive dancer since the age of five, although she first started at her craft as young as two years old. The passion shows, in both her moves and range of facial expressions, in this video for Sia’s Chandelier. Co-directed by the Aussie singer-songwriter herself, the video features her “mini-me” […]


#Definebeauty By Canada Films
NOWNESS launches a weekly video series called #DefineBeauty. In Part Three, four Barcelona directors—Nicolás Méndez, Lope Serrano, Oscar Romagosa and Alba Barneda, collectively called Canada—turn their lens on creme caramel pudding—a sexy metaphor for what they love most in a woman.   Witty food styling, set design and transparency illustrations all come together in this sensual […]


Skate Session at Christie’s
  Professional skateboarder Chris Martin rides through Christie’s, directed by Gary Gardner, giving a behind-the-scenes look at highlights from their “If I Live I’ll See You Tuesday” Contemporary Art Evening Sale, with a soundtrack by AWOLNATION. The auction happened earlier this week and sold works for over $134 million, about $40 million over the estimated […]


The Next Black: a film about the future of clothing
‘The Next Black’ is a documentary film that explores the future of clothing. Watch as we meet with some of the most innovative companies on the planet to get their opinion on clothing and its future, including: heroes of sustainability, Patagonia; tech-clothing giants, StudioXO; sportswear icon, Adidas; and BioCouture, a company that uses cellulose-producing microbes […]


The New Nike Football Film: “Winner Stays”
With their new slogan, #RiskEverything Nike is (again) doing strong in preparation with the World Cup. The new commercial has been unveiled today during the Nike Football Summit, here in Madrid. The film opens on a park with two teams challenging each other in a pick-up game where the winner stays on. Straight away as the challenge […]


Mierswa & Kluska Dancing (YSL) Lipsticks
A very cool little video by Mierswa & Kluska where their beautiful YSL lipsticks are dancing on some electro beats! See more Mierswa & Kluska work at


KLM Flat or Not Campaign
Royal Dutch Airlines, KLM decided to create a bit of a scene in the middle of a busy airport lounge to create some buzz around their latest campaign #flatornot, which promote their new World Business Class seats transforming into a fully flat bed. They installed a 3-seat bench in the lounge that looked like all the rest, but one […]


Have you thought about the perfect pose for your #selfie?
The word ‘Selfie’ has been elected as “word of the year” by the very serious Oxford dictionary. Celebrities, the US president, and even the Pope participate in this trend, by sharing their pictures on social media, facebook, pinterest, weibo, wechat, snapchat and almost anywhere else they can find. This phenomenon is so incredibly viral that […]