Loving this modern and minimal brand identity for a high-end skin care line Two22. The organic serum line takes two steps in order to diagnose your skin type. Firstly, it will conduct a genetic test. Secondly, it will offer a specific recommendation and choose a biological serum adapted to your needs. In collaboration with the Mexican studio Futura, the all-white branding reflects Two22’s organic spirit.
“We chose to develop an identity that could acquire the qualities of the product, highlighting personalized skin care treatment through genetic data based on laboratory tests and its concern about welfare and the environment. Two22, a brand that uses the benefits of organic ingredients and backs them up with scientific knowledge.”