The Papilion and DEW Magazine’s “Easy as Pi”


To present their Fall/Winter 2013 collection, Indonesian fashion and lifestyle store The Papilion collaborated with DEW Magazine to create an adorable fashion film, “Easy as Pi.” The multilevel luxury store sells a carefully curated selection of high-end, fashion forward brands like Carven, Comme des Garcons, Proenza Schouler, and Tsumori Chisato, and the video features a few standout pieces from recent runway collections. Featuring Tizzy Tanaya as a quirky, fashionable girl complete with a black bob and oversized pink sunglasses, the film is a cute and unconventional romance.

Easy as Pi from Dimas Rizki on Vimeo.

Deeksha Mehta

Year Born: 1994
Location: NYC // How many hours a day are you on the web? 4-5
Last cool project you worked on: Going to New York Fashion Week for my school's paper
Best place to eat in your neighborhood: Spice
Top 3 Places: India, San Francisco, Upper East Side Manhattan
Next destination: Paris
Generation favorite: Harry Potter