Gail Bichler (Art Director of the magazine) and I divided the duties, she stayed on the weekly and lead the ship while I went upstairs to work on the redesign with Matt Willey, Caleb Bennett and Sara Cwynar. We used the newspaper and vintage magazine issues from the 50′s, 60′s and 70′s as inspiration.

“We used the newspaper and vintage magazine issues from the 50′s, 60′s

and 70′s as inspiration.”

Every tiny aspect of the redesign represents a decision we debated, sweated over and second-guessed until we ran out of time and had to send it off to the printer. But what you see here is not a new formula. It’s a beginning. Our aim is to make everything sharper, clearer, more alive and dynamic — while not altering the foundation of the magazine.

More information at www.nytimes.com & thanks to Sneak Peek for the tip!