Even though the current Metrocard design has been around for years, it could use a little updating. The card itself gets so much exposure and should be something thoughtfully designed. The purpose of the project is to show the many ways there are to design a better Metrocard and to promote better design within the city.
“I love the idea of taking something iconic and putting my own twist on it.”
See more at www.melaniechernock.com
TAGS: graphic design, Melanie Chernock, MetroCard, MetroCard Project, Student
WHAT DO YOU GUYS THINK?
The Metrocard Project by Melanie Chernock stemmed from a class assignment to “create a deck of cards”. She did not want to do something expected so she immediately started to think of all the different types of cards there are. The concept of redesigning the Metrocard felt natural to her – “I love the idea of taking something iconic and putting my own twist on it.” Creating the cards was an experimental process for Melanie. She had to make around 100 cards to get 25 good ones.
May 22 13 @ 5:37 PM
of Montreal at Music Hall of WilliamsburgMay 23 13 @ 5:27 PM
ØDD Spring SaleMay 24 13 @ 5:40 PM
Yacht at Shea StadiumMay 25 13 @ 5:50 PM
James Murphy and Special Guests at Grand Prospect HallMay 26 13 @ 5:54 PM
Oneohtrix Point Never at Saint VitusMay 27 13 @ 6:01 PM
A conversation With James MurphyMay 28 13 @ 5:46 PM
Naoaki Funayama: X-don at Ouchi GalleryMay 29 13 @ 6:06 PM
Marina & The Diamonds and Charli XCXMay 30 13 @ 6:10 PM
Lee "Scratch" Perry at Le Poisson RougeMay 31 13 @ 6:15 PM
Azari & III at Highline Ballroom
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beautiful work! posters for posterity!2
I like it. And it grabbed your attention esp. if you posted a comment below. whether you love it or hate I don't see anything where it promotes violence or degrading women.. what i see is government taking away the rights of a citizen n the rights away from people. Failure to follow instructions will land us in prison like the model. Now if steven photographed the same concept with average shmucks would we pay much attention to it? i dont think so. it'd be just another political journalistic photograph.3
i agree4
Lovely inspirations <3www.whitebluebird.com5
Perfect inspiration for our soon to be flat : )6
This list is one of the best of restaurants around England.7
... Tilda is like kristen mcmenamy - magic in everything8
the tilda shoot is magic.9
Boring10
LOL this is such a frumpy campaign. Raquel Zimmermann looks so awkward dancing those bad bad moves. WWTT??? a.k.a What Were They Thinking?