Kristian Aadnevik combines the technical knowledge of a skilled couturier with the charm of a screenwriter. Undecided between fairytale and horror, he explains: “For me every collection is like a film starring the heroines I dress; plots and stories change…

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The Fresh Face : Kristian Aadvenik SS09 Collection

Born in Norway and educated at the Royal College of Art in London, the 29 years old Kristian Aadnevik combines the technical knowledge of a skilled couturier with the charm of a screenwriter. Undecided between fairytale and horror, he explains: “For me every collection is like a film starring the heroines I dress; plots and stories change, but my muse remains the same, she is the protagonists who evolves and explores life.”

After working for Harrods International and Charles Jourdan in Japan, in 2004 Kristian decided to start his own label – sexy, gloomy, opulent and smoothly glamorous- earning at once the title of London’s “next big thing”. “What I find truly fascinating in fashion – he continues – is that one becomes part of a social evolution. Dressing people, or simply influencing their sense of style, you have the possibility of creating a new world, your own.” Kristian Aadnevik ´s world is made of contrasts: the gothic and the romantic entangled in a sort of disco nightmare, a deliberately decadent atmosphere, sinfully innocent and encrusted with luscious details.

“I try to create something truly original inspired by history and experience – the young designer explains – my philosophy also reflects the importance of luxury and sex appeal.”

Kristian’s future looks bright –
but appropriately dark.

Kristian Aadnevik, the latest protégé of Donatella Versace, has just been acclaimed “one of the season’s most promising new talents” by style.com. He has been hailed by Sunday Times Style’s Colin McDowell, Daily Telegraph’s Hilary Alexander, ES Fashion and Elle magazine as one of UK’s hottest and exciting young talents.
by Angelo Flaccavento for L’uomo Vogue

Ani Tzenkova

Bulgarian born, Los Angeles raised – Ani is the Mini Boss of TrendLand. Having worked as fashion designer, stylist, art director and producer, she fuses all her budding experience into TrendLand’s creative platform and tries to stay on top of Frenchies grammar as much as possible.