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The Beer Goggles effect [ad]

By / 07 May 2009 @ 3:29 pm / 31500 views

ibrew-coopers-beer-ad

ibrew-coopers-beer-ad1

Via Jwt Singapore


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Haha, ” The Beer Goggles effect ” ! Man I love advertising ! How creative some Agency are ! This Ad is for Ibrew-Coopers Beer: “Unlike regular-strength beers, Coopers Premium Light is a low 2.9% alcohol. The benefit of this low alcohol beer is that even after you’ve had a few, the effects are minimal. In fact, the “beer goggles” effect is only about 2.9% “

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  • Dan

    cool!!!

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  • By Mennen

    Maybe I’ve already had a few cuz I actually think the chick on the bottoms pretty cute. Jagged teeth and all!

  • http://queerpitcher.blogspot.com Fabulastic

    It is amazing how offensive one can be and get away with it as long as it is doing so to sell a product…

    I just love the amoral world of advertising!

  • tobster

    As Mennen already said: What’s wrong with the girl in the second pic? Looks good to me…

  • may

    the problem with the girl on the bottom is clearly that she looks like a gawky 10 year old kid sister with braces and freckles..if that isnt a turn off to you(collectivly speaking) then your a pervert.

  • Patrick

    I think they are both pretty cute. I think most men have unreasonable standards.

  • Onyx

    The only problem with the one on the bottom is she seems to be more than anorexically thin. Just look at her arms, the seem to only be a couple inches in circumference.

  • http://Adobe.com ArthurT

    Comon! Get the shadow right on the first one. The arm has a shadow from the top, and the face has a shadow from the right. quite obvious….

    On the second picture, you need to meet a girl with freckles. They do run down onto the chest, and the effect is rather sexy. Use the Photoshop dodge tool…

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The Beer Goggles effect [ad]