Ronald Smits Photography

Ronald Smits is a Dutch photographer based in Eindhoven. He is a graduate of Photographic Design at the Fotovakschool in Amsterdam and a former intern at Studio Erwin Olaf.


Modebelofte 2012: Entering the Funnel

Not to be missed at each year during Dutch Design Week in Eindhoven is Modebelofte, (translation: A promise is made), featuring the best young talent in fashion, both Dutch and International. Handpicked by fashion consultant Carlo Wijnands, this year the exhibition, Entering The Funnel, has been art directed by Niek Pulles and Martin Schuurmans. Organizers…


Save As [ ] by Maya Ben David

The ‘Save As’  concept by Maya Ben David was her thesis work for the Social Design master’s program at the Design Academy Eindhoven. The concept is based on collective memory under constant flux and the broad use of digital technologies for recording and sharing experiences added new layers to this ongoing change. Social technologies (e.g…


Lucas Maassen & Sons Furniture Factory

What a genius idea by Dutch industrial designer Lucas Maassen. He employed his 3 sons, Thijme (9), Julian (7) and Maris (7) for the paint job of the pine wood furniture built in the factory. As agreed by the contract they signed, they get paid 1 Euro for every piece of furniture they paint. Due…