Sonia by Sonia Rykiel is undoubtedly one of the coolest, freshest diffusion lines in the fashion business. The latest collection toughens up the classic Sonia Rykiel aesthetic of feminine silhouettes in bold colors, with structured coats, wide belts, and menswear-inspired garments.
The styling of the images in the lookbook also bring in a bold, geometric element while still maintaining a street-style quality and youthfulness. The collection as a whole has a very Pop Art feel, keeping with the recent runway trend of incorporating the high arts into fashion.
See the collection at lecitykitty.com/sonia-sonia-rykiel-fall-2014/