Sundsbo’s portfolio is every fashionista’s dream address book – designers including Yves Saint Laurent, Dior, Gucci, Hermès, Bally and Armani. He has also branched out into short films, teaming up with Alexander McQueen to produce a piece for the Florence Biennale. “We set Eva Herzigova on fire,” he says. “She was really floating on water but it looked as if she was going up in flames.” He’s also responsible for some Dazed & Confused covers and the current issue of Pop, featuring supermodel Stephanie Seymour.
(Pictures of Edita Vilkevicute by Solve Sundsbo)
Solve is rallying against the mediocrity of fashion photography, he complains that “anybody can use a digital camera to take a picture and alter it in photoshop” and I’m all for experimentation and Sundsbo’s image manipulation gives fashion photography a complete fresh look.
To coincide with London Fashion Week, Sundsbo has launched an exhibition and Spring Studios, London – a former paint factory, now devoted fashion gallery. One of his best-known pictures on show is of the British model Karen Elson, with the contrasting colours altered to give a hard out of this world edge.
Then there are shots of Canadian model Jessica Stam smiling through vampire fangs, and designer Gareth Pugh in a knitted American football kit.
“The great thing about being a photographer is that you can manipulate your own universe,”
Solve Sundsbo is a Norwegian fashion photographer who cleverly manipulates images making them out of the ordinary.
His work incorporates everything from X-rays and 3-D scanning to hi-tech manipulation and laborious hand-painted retouching. “If I’ve got a style,” says Sundsbo, “it’s that I’ve got no style.”
May 19 13 @ 5:16 PMIron & Wine at The Capitol Theatre
May 20 13 @ 5:32 PMTom Petty & the Heartbreakers
May 21 13 @ 5:23 PMMoMA's Annual Party in the Garden
May 22 13 @ 5:37 PMof Montreal at Music Hall of Williamsburg
May 23 13 @ 5:27 PMØDD Spring Sale
May 24 13 @ 5:40 PMYacht at Shea Stadium
May 25 13 @ 5:50 PMJames Murphy and Special Guests at Grand Prospect Hall
May 26 13 @ 5:54 PMOneohtrix Point Never at Saint Vitus
May 27 13 @ 6:01 PMA conversation With James Murphy
May 28 13 @ 5:46 PMNaoaki Funayama: X-don at Ouchi Gallery