Apple.com also has a good description of his creative process of which I’m quoting a portion here. It turns out Photoshop is only one of his tools, and there’s a much more intricate approach to his original photographic content than you might think.
“I’ll take a leaf, make it into a sole, bend it to make a heel or a strap, then shoot it.” He works untethered.
After taking the pictures, “I walk over to my computer room and download the flash cards. Now, some art director might say that’s wasted time,” he says, “but for me it’s thinking time. I’m looking one or two steps ahead, getting ideas, making creative decisions.”
After his second book, Shoe Fleur: A Footwear Fantasy published in 2007, Michel won 27 international awards for excellence in 2008.
Read his interview on Apple Pro Profile
More info on www.shoefleur.com
The two things women love the most : Shoes and Flowers (and bags). NY based French photographer Michel Tcherevkoff had a revelation when he saw a photograph of a leaf he had shot for a client, turned upside down on his table and thought it looked just like a shoe. He scanned the image, added a heel, and that became the first Shoe Fleur.
Shoe Fleur debuts photographer Michel Tcherevkoff’s virtual collection of fantasy shoes made from fresh plants.
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May 24 12 @ 4:35 PM
WANT Agency Spring Summer 2012 Sample SaleMay 25 12 @ 12:51 PM
Milano Moda Pre-Collezioni S/S'13May 26 12 @ 12:32 PM
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LCC - Summer Shows 2012 - Show 2: GeneratorsJun 01 12 @ 12:32 PM
São Paulo Fashion WeekJun 04 12 @ 11:26 AM
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I like the new S/S 2012 collection. Appreciating this collection gives me a feeling as if going into a wild worl. The long flowing pastel skirts are very attracitive.2
I love the earrings!3
this is too cool! i would love a room full of these illustrations4
I tend to be less is more as well. The exception is when someone is a master of using colour and textures and this is a perfect example. Olio by Marilyn5
great pictures!!! wonderful!!!xxxxxxxxhttp://3maigloeckchen.blogspot.de6
ooh I love the techno inspired hair7
Indeed , these images are messing with my head . i cant figure out is it seduction or curiosity .8
Fusing glass is a whole lot of fun and having your own kiln rather than having to rent kiln time can make it much more enjoyable.9
Beautiful! Has inspired me to tackle a neon x pastel outfit....pared with the palest Irish skin? Now that's what one calls a challenge!10
très fort et très beau