BEAUTIFULLY SWEDISH
In celebration of Swedish Midsummer, Rekorderlig Cider and Trendland have curated ‘Beautifully Swedish’, a special series to spotlight some of Sweden’s most influential contemporary creatives in the US and beyond.
FREDRIK BERSELIUS
Chef
“I wanted to study architecture and design, but the creative possibilities of working with food grew on me very quickly.”
CARL KLEINER
Photographer
“I do like to keep my office clean and neat. My assistant called me anal when I asked her to put her coat on the coat hanger instead of hanging it over her chair.”
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ELLE KUNNOS DE VOSS
Art Director / Designer
“In most cases there is very little time, but to me its important to re-think my process for each project and start fresh.”
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EMMA FEXEUS
Interior Stylist/Blogger
“I like a white base and contrasts in black, grey, and brown. more texture and pattern, even though some stripes or triangles are always nice.”
Emma-Fexeus-1a
FREDRIK CARLSTROM
Founder/Creative Director Of Austere
“I started my first “company” when I was 7 or 8. It was called Carlström Castenbäck Andersson or CCA, and we started as a “detective agency”, but pivoted to mowing lawns and running errands in the neighborhood.”
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LUKAS DAHLEN
Industrial Designer/ Architect
“I had a fairly early and strong fascination with objects. As a child I was really fascinated by an old teapot with intricate patterns that my father brought home from India years before my birth.”
lukas-dahlen-Product collage
AGNES THOR
Photographer
“I think the stark contrast of the dark and light seasons has a great impact on the work coming out of Sweden.”
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JOEL PERRSON
Bartender
“I try to always bring a little bit of Sweden into everything I do, whether it’s through flavors, appearance or even the name of a drink.”
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