Coming from their former folk roots, we receive a mixture of their lingering soft vocals and a new-found electro-synth quality. As a born again band, the trio are taking their recent and self-titled debut as a chance to become fresh, reintroducing nostalgic influence of R&B, 90′s dream pop, Daft Punk-esque vocal autotune, and electronic vibes. What hasn’t changed is the band’s accessibility–but just who are they becoming accessible to? The answer? A whole new audience.
POP ETC is everything in between. It is all their influences put together without the folk filter used in Morning Benders. They list an exhausted list including, “rock, hip hop, soul, funk, reggae, blues, techno, new age, punk, disco, folk, country, jazz, house, psych, and R&B.” In essence, all music has traces of every genre. Nothing exists on its own, and in the same way, POP ETC would not exist without Benders. Go ahead: Get re-aquainted. Check out Pop Etc (out now via Rough Trade).
The Morning Benders have morphed into POP ETC. It’s a transformation of sorts befitting our current cravings for pop from a folk stand point.
May 18 13 @ 12:00 PMICFF 2013
May 18 13 @ 5:06 PMIHEARTCOMIX Presents: OFF/CNTR
May 18 13 @ 5:10 PMThe Killers at Barclays Center
May 19 13 @ 5:16 PMIron & Wine at The Capitol Theatre
May 20 13 @ 5:32 PMTom Petty & the Heartbreakers
May 21 13 @ 5:23 PMMoMA's Annual Party in the Garden
May 22 13 @ 5:37 PMof Montreal at Music Hall of Williamsburg
May 23 13 @ 5:27 PMØDD Spring Sale
May 24 13 @ 5:40 PMYacht at Shea Stadium
May 25 13 @ 5:50 PMJames Murphy and Special Guests at Grand Prospect Hall