Par Hasard Playful Branding Is A Domino Game

Par Hasard, loosely translated as ‘by accident’ is a Montreal-based creative studio that built its identity upon the idea of a game. Enigmatically announced with ‘the die are cast’ slogan, Par Hasard’s recent launch was celebrated with a specially-invented Bingo game. Featuring deep blue meets indigo and dice numbers on company’s stationery and business cards, the branding develops a tongue-in-cheek visual language to mark studio’s aesthetic, already expressed in projects with Redbull Music Academy or Canadian band The Moonlight Club.

par-hasard-playful-branding-is-a-domino-game-6

par-hasard-playful-branding-is-a-domino-game-4

par-hasard-playful-branding-is-a-domino-game-3

par-hasard-playful-branding-is-a-domino-game-2

par-hasard-playful-branding-is-a-domino-game-1

par-hasard-playful-branding-is-a-domino-game-5

www.parhasard.ca






Share on StumbleUpon0Pin on Pinterest19Share on Facebook0Tweet about this on TwitterShare on Google+1Email this to someone