‘The world of fashion is obsess with appearance and superficiality. As an antidote to this disease I delve beyond the surface and reveal the beauty within’
It’s is not the first time we write about X-Ray photography but I quite enjoyed the result of British photographer, Nick Veasey using industrial X-ray machines to shoot the most common fashion objects. Veasey had the idea of shooting these while dating the daughter of a truck driver who was transporting thousands of soda cans, one of which contained a prize worth 100,000 pounds. He rented an X-ray machine from a local hospital to find the winning can. (reported Featureshoot.com) Although he was unsuccessful, he credits this moment for sparking the idea that launched his career.