Mal-Aimée is equally a continuation of a Parisian tradition and the creation of a dynamic avant-garde. Poetic and chic, as well as modern and urban, the identity of the brand switches back and forth between androgyny and extreme femininity, thereby giving birth to a new elegance.
TAGS: LookBook, Mal-Aimée, s/s 2013, womenswear
WHAT DO YOU GUYS THINK?
Designer duo Léonie & Marius meet at the Geneva University of Art and Design and begin immediately to work together while interning at Nina Ricci with Olivier Theyskens. They founded their brand Mal-Aimée in 2010, with their first ready-to-wear collection in October of the same year.
Mal-Aimée is a definite world of contrasts, young and sophisticated, born of the differences and of the complementarity of its two creators. Enriched by their experience in the Paris fashion world and having mastered the art of dressmaking, the pair push the envelope in exploring line and volume, and are especially demanding in their choice of material and colors.
May 19 13 @ 5:16 PM
Iron & Wine at The Capitol TheatreMay 20 13 @ 5:32 PM
Tom Petty & the HeartbreakersMay 21 13 @ 5:23 PM
MoMA's Annual Party in the GardenMay 22 13 @ 5:37 PM
of Montreal at Music Hall of WilliamsburgMay 23 13 @ 5:27 PM
ØDD Spring SaleMay 24 13 @ 5:40 PM
Yacht at Shea StadiumMay 25 13 @ 5:50 PM
James Murphy and Special Guests at Grand Prospect HallMay 26 13 @ 5:54 PM
Oneohtrix Point Never at Saint VitusMay 27 13 @ 6:01 PM
A conversation With James MurphyMay 28 13 @ 5:46 PM
Naoaki Funayama: X-don at Ouchi Gallery
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beautiful work! posters for posterity!2
I like it. And it grabbed your attention esp. if you posted a comment below. whether you love it or hate I don't see anything where it promotes violence or degrading women.. what i see is government taking away the rights of a citizen n the rights away from people. Failure to follow instructions will land us in prison like the model. Now if steven photographed the same concept with average shmucks would we pay much attention to it? i dont think so. it'd be just another political journalistic photograph.3
i agree4
Lovely inspirations <3www.whitebluebird.com5
Perfect inspiration for our soon to be flat : )6
This list is one of the best of restaurants around England.7
... Tilda is like kristen mcmenamy - magic in everything8
the tilda shoot is magic.9
Boring10
LOL this is such a frumpy campaign. Raquel Zimmermann looks so awkward dancing those bad bad moves. WWTT??? a.k.a What Were They Thinking?