Working with Detonators, Small explosives, High Speed trigger and Flash Photography at speeds of up to 1/2000 of a second.The calculations can be fed into the computer to predict the exact moment and therefore depth of the explosion or effect they wish to generate. The results,Unique infinite permutations from a world of chaos that paradoxically could only be created through very precise and technical calculations.
Advertising Agency: Lola, Madrid, Spain
Executive Creative Director: Pablo Monzón
Creative Director: Gustavo Marioni
Photographers: Diver & Aguilar
Art Director: Esteban Franco
More information at www.lola-madrid.com & Thanks to Adweek for the tip !
TAGS: ad campaign, advertising, Ice Cream, Lola Madrid, madrid, Magnum Art, Magnum ice cream, print, print ad campaign
WHAT DO YOU GUYS THINK?
The new Magnum Temptation print ad campaign is an explosion of flavor ‘Expialidocious’ – “Magnum Art” showcases beautiful explosions of color and flavors in rich, intense and effective prints. Photographers Diver & Aguilar, were commissioned by Spanish advertising agency Lola,to explore the possibilities of this concept. And the result is pretty stunning!
“Magnum has developed a technology,allowing them to include liquid filled chocolates into their Ice Creams. They Developed a new forming process based around continuous extrusions that allows them to shape in three dimensions whilst dosing the inclusions.”
May 21 13 @ 5:23 PM
MoMA's Annual Party in the GardenMay 22 13 @ 5:37 PM
of Montreal at Music Hall of WilliamsburgMay 23 13 @ 5:27 PM
ØDD Spring SaleMay 24 13 @ 5:40 PM
Yacht at Shea StadiumMay 25 13 @ 5:50 PM
James Murphy and Special Guests at Grand Prospect HallMay 26 13 @ 5:54 PM
Oneohtrix Point Never at Saint VitusMay 27 13 @ 6:01 PM
A conversation With James MurphyMay 28 13 @ 5:46 PM
Naoaki Funayama: X-don at Ouchi GalleryMay 29 13 @ 6:06 PM
Marina & The Diamonds and Charli XCXMay 30 13 @ 6:10 PM
Lee "Scratch" Perry at Le Poisson Rouge
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beautiful work! posters for posterity!2
I like it. And it grabbed your attention esp. if you posted a comment below. whether you love it or hate I don't see anything where it promotes violence or degrading women.. what i see is government taking away the rights of a citizen n the rights away from people. Failure to follow instructions will land us in prison like the model. Now if steven photographed the same concept with average shmucks would we pay much attention to it? i dont think so. it'd be just another political journalistic photograph.3
i agree4
Lovely inspirations <3www.whitebluebird.com5
Perfect inspiration for our soon to be flat : )6
This list is one of the best of restaurants around England.7
... Tilda is like kristen mcmenamy - magic in everything8
the tilda shoot is magic.9
Boring10
LOL this is such a frumpy campaign. Raquel Zimmermann looks so awkward dancing those bad bad moves. WWTT??? a.k.a What Were They Thinking?