FEATURED, HAIR/MAKEUP, VIDEO
MAC Cosmetics “Colour Forecast” Video
By Cyril Foiret / 19 Feb 2010 @ 9:35 am / 4519 views
For the seventh straight year, this strategic communications project once again united We Are Plus co-creative directors, Jeremy Hollister and Judy Wellfare, and their colleagues with M•A•C Cosmetics’ senior executives, including SVP/Creative Director, James Gager, VP/Design, Toni Lakis, Executive Director/Producer, Cindy Carrandi, and Director/Design, Loann Lam.
“Their challenge this year was to create an audiovisual kaleidoscope of emotional responses to color, centered around the four key colors of M•A•C’s Spring Forecast collection: pink, coral, purple and gold,” Wellfare explained. Working with We Are Plus projects producer Zu Al-Kadiri, production manager Nannette Nelms, and senior designer/animator Laura Rieland to bring “Spring Colour Forecast” to life involved combining original live-action cinematography with artistic design elements created entirely in-house.”
* For more information visit : Wearplus.com | Jeremy Holister | MAC Cosmetics
** You might also like our exclusive hands-on review on the MAC Zine
New York based Creative Agency We Are Plus created these beautiful ‘Color Forecast’ branded videos for MAC Cosmetics. The latest joint-effort is entitled “Spring Colour Forecast.” Running 3:35 in length, the project showcases M•A•C’s Spring Color Forecast collection, which officially launches on March 6. Watch it below, you’ll love it !
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I like the new S/S 2012 collection. Appreciating this collection gives me a feeling as if going into a wild worl. The long flowing pastel skirts are very attracitive.2
I love the earrings!3
this is too cool! i would love a room full of these illustrations4
I tend to be less is more as well. The exception is when someone is a master of using colour and textures and this is a perfect example. Olio by Marilyn5
great pictures!!! wonderful!!!xxxxxxxxhttp://3maigloeckchen.blogspot.de6
ooh I love the techno inspired hair7
Indeed , these images are messing with my head . i cant figure out is it seduction or curiosity .8
Fusing glass is a whole lot of fun and having your own kiln rather than having to rent kiln time can make it much more enjoyable.9
Beautiful! Has inspired me to tackle a neon x pastel outfit....pared with the palest Irish skin? Now that's what one calls a challenge!10
très fort et très beau