Purearth offers award-winning ethical, wild harvested skincare and wellness products using pure ingredients such as plant oils, flowers and herbs from the Himalayas.
Neo Khama, a multi-disciplinary designer and art director has created a beautiful branding package the perfectly suits the company’s pure, simple philosophy. Given the rawness of the products the branding and packaging was striped down to a simple palette of black and warm grey, set against striking violet miron bottles. Two strong contrasting fonts were introduced to give the packaging a strong typographic look.