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H&M‘s Spring Summer 2014 home campaign has a style for every interior personality. Including many of the seasonal trends in their latest collection, H&M hits on graphic minimalism, pop art color blocking, a bohemian romance, and the new modern vintage.
Elements of organic inspiration appear on pillows and throws, bold monochromatic color palettes are infused with cheerful yellow, and muted grays paired with pink tame the wild side of bohemian. The overall aesthetic is simple sophistication, playful print and relaxed charm.