
Fred works with art directors, stylists and photographers to create imaginative one-off pieces for fashion stories to enhance the aesthetic of a shoot. Her work is characterized by the inclusion of everyday object to create a kitsch yet elegant aesthetic.

Fred said about the project:
“I’ve stripped back use of layering materials and concentrated on the purity of paper and paper folding. Shapes and silhouettes employ a new technique developed in my ongoing exploration into origami. On a recent trip back to my favorite haunts of China Town NYC, I realized that origami is an infinite craft of possibilities with no limits. My new collection is an experiment in pushing these boundaries utilizing both the top and bottom conflicting surfaces of structures for contrast in texture.”

“Here are images of patchwork paper, playing around with painting via collage instead of actual paint. I’ve transposed my hobby and routes of designing paper-cut art into my accessories. Accumulating origami squares is the best source for collecting rare color and I initially fell in love with the craft by default, looking at instruction manuals when I bought the packs of paper. I wanted to celebrate this history to my story and run with the idea.”





More information at www.fredbutlerstyle.com & www.smith-leverock.co.uk
Fred Butler is a props stylist and accessories designer based in London. Directed by Elisha Smith-Leverock and styled by Kim Howells her a/w 2011 “Incandescent Meta-morph-incessant” collection pieces, are mixture of colorful geometric shapes and luminescent materials unite with the dreamlike visual aesthetic of the director to create perhaps this great fashion film.
May 25 12 @ 12:51 PM
Milano Moda Pre-Collezioni S/S'13May 26 12 @ 12:32 PM
Pitti Uomo Trade ShowMay 26 12 @ 3:57 PM
Movement Electronic Music Festival 2012May 26 12 @ 5:26 PM
Luster's Gallery LaunchMay 28 12 @ 11:20 AM
LCC - Summer Shows 2012 - Show 2: GeneratorsJun 01 12 @ 12:32 PM
São Paulo Fashion WeekJun 04 12 @ 11:26 AM
Jalouse Rocks Paris #3Jun 04 12 @ 6:05 PM
2012 CFDA Fashion AwardsJun 07 12 @ 10:02 AM
Art Now: A Survey of Urban Contemporary ArtJun 07 12 @ 12:38 PM
Antwerp Royal Academy Show 2012
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This is amazing technology - definitely the future!2
Is they are all made by metal.3
very funny4
I will have a try,and i believe it will be very delicious.....5
It must be a peace music,i guess.6
And she lives in Apt 69, nice touch.7
Are you serious? I'm usually a fan of the stuff you put up here, but just cause she's a friend of Trendland doesn't mean you have to be completely uncritical about this commercial. The objectification of the woman, and also the patronizing of the men, is so sad to me.. it's like a commercial from the 50's?? For Samsung to promote a Smart TV with such a medieval view on gender roles.. I guess the only smart thing about this really is the TV..8
A great work i loved the post.9
Hey there! I just tried out the new Kokorico, by Jean Paul Gautier and also made a review for it, here in Brazil. I really loved the Patchouli like scent.10
aaa