The Fashion story that you can control gives you just a glimpse of the possibilities that Augmented Reality is able to do !
See this guy below playing with his issue…
More info via Esquire.com
We’ve been telling you for a while now that Augmented Reality (or AR) will be everywhere in the next couple of years (maybe months now!). So its already starting with one of the most ‘Avant-Garde’ mag of the Print Industry (technology wise): Esquire Magazine, they already created there E-ink cover few months ago, now they launch their first Augmented Reality issue of Esquire- See video below to blow your mind !
May 21 13 @ 5:23 PMMoMA's Annual Party in the Garden
May 22 13 @ 5:37 PMof Montreal at Music Hall of Williamsburg
May 23 13 @ 5:27 PMØDD Spring Sale
May 24 13 @ 5:40 PMYacht at Shea Stadium
May 25 13 @ 5:50 PMJames Murphy and Special Guests at Grand Prospect Hall
May 26 13 @ 5:54 PMOneohtrix Point Never at Saint Vitus
May 27 13 @ 6:01 PMA conversation With James Murphy
May 28 13 @ 5:46 PMNaoaki Funayama: X-don at Ouchi Gallery
May 29 13 @ 6:06 PMMarina & The Diamonds and Charli XCX
May 30 13 @ 6:10 PMLee "Scratch" Perry at Le Poisson Rouge