


Craig Lawrence, a Central St Martins graduate is best known for his voluminous knits made from unconventional fabrics. Having created knitwear for Gareth Pugh for 6 seasons before he even graduated. Lawrence has now spread his wings and set up a solo label.
For London Fashion Week he has produced a ‘Fashion Film’ to promote his AW10 collection. Lawrence stated the film was inspired by ‘The abdication of crowns, Lady Lawrence and the monarchy’. The model (Anastasia Kuznetsova at Next) is bending and twisting into different positions, showing first of all a sheer nude creation which later builds up to a magnificent textured jacket made of gold foil. Fierce! Amazing how a fashion film can give you such a strong sense of the mood of a collection. Craig expressed that he wants to expand his brand in the new year and take his collections to the catwalk and around the world.
The film itself is an intense projection. It is almost eery, the sense of elements to the beat of the loud drumming music bring a mysterious feeling to it. Heavy clouds and gusting wind through Lawrence’s gold collection give you a real awareness for the movement of the clothing. The shapes and the silhouettes are bold just like Lawrence’s SS10 collection.
Craig Lawrence SS10 Collection
Director: Mel Biles
Stylist: Kate Shillingford
Set Design: David White at Magnet
May 24 12 @ 4:35 PM
WANT Agency Spring Summer 2012 Sample SaleMay 25 12 @ 12:51 PM
Milano Moda Pre-Collezioni S/S'13May 26 12 @ 12:32 PM
Pitti Uomo Trade ShowMay 26 12 @ 3:57 PM
Movement Electronic Music Festival 2012May 26 12 @ 5:26 PM
Luster's Gallery LaunchMay 28 12 @ 11:20 AM
LCC - Summer Shows 2012 - Show 2: GeneratorsJun 01 12 @ 12:32 PM
São Paulo Fashion WeekJun 04 12 @ 11:26 AM
Jalouse Rocks Paris #3Jun 04 12 @ 6:05 PM
2012 CFDA Fashion AwardsJun 07 12 @ 10:02 AM
Art Now: A Survey of Urban Contemporary Art
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I like the new S/S 2012 collection. Appreciating this collection gives me a feeling as if going into a wild worl. The long flowing pastel skirts are very attracitive.2
I love the earrings!3
this is too cool! i would love a room full of these illustrations4
I tend to be less is more as well. The exception is when someone is a master of using colour and textures and this is a perfect example. Olio by Marilyn5
great pictures!!! wonderful!!!xxxxxxxxhttp://3maigloeckchen.blogspot.de6
ooh I love the techno inspired hair7
Indeed , these images are messing with my head . i cant figure out is it seduction or curiosity .8
Fusing glass is a whole lot of fun and having your own kiln rather than having to rent kiln time can make it much more enjoyable.9
Beautiful! Has inspired me to tackle a neon x pastel outfit....pared with the palest Irish skin? Now that's what one calls a challenge!10
très fort et très beau