When all the catalogs are stacked together the spines create a seamless spectrum of color that produces the quality of a sculpture.
” The catalog is limited to 576 units, the same amount of entries in the competition. It utilizes a variable printing program that makes each cover a different color within a predetermined spectrum. No two catalogs are identical and each is designated its own number. However when all 576 are stacked, they represent a seamless spectrum of color in a sculpture, or exhibition, form.”
Thanks to fourfifthsdesign for the tip!
TAGS: AIGA, AIGA PDA Catalog, catalog, Christian Mortlock, color, Design, PDA Catalogs
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- http://www.thejourneysproject.com/
Christian Mortlock‘s AIGA project is a catalog design for American Institute of Graphic Arts, Philadelphia Design Competition. The catalog print-run was limited to the same amount of entries received (576) to represent all the work of the design community. Using a variable printing program, each cover is a different color of a predetermined spectrum; thus, making each catalog entirely unique— no two pieces are identical. In addition, each catalog was individually numbered.
May 19 13 @ 5:16 PM
Iron & Wine at The Capitol TheatreMay 20 13 @ 5:32 PM
Tom Petty & the HeartbreakersMay 21 13 @ 5:23 PM
MoMA's Annual Party in the GardenMay 22 13 @ 5:37 PM
of Montreal at Music Hall of WilliamsburgMay 23 13 @ 5:27 PM
ØDD Spring SaleMay 24 13 @ 5:40 PM
Yacht at Shea StadiumMay 25 13 @ 5:50 PM
James Murphy and Special Guests at Grand Prospect HallMay 26 13 @ 5:54 PM
Oneohtrix Point Never at Saint VitusMay 27 13 @ 6:01 PM
A conversation With James MurphyMay 28 13 @ 5:46 PM
Naoaki Funayama: X-don at Ouchi Gallery
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beautiful work! posters for posterity!2
I like it. And it grabbed your attention esp. if you posted a comment below. whether you love it or hate I don't see anything where it promotes violence or degrading women.. what i see is government taking away the rights of a citizen n the rights away from people. Failure to follow instructions will land us in prison like the model. Now if steven photographed the same concept with average shmucks would we pay much attention to it? i dont think so. it'd be just another political journalistic photograph.3
i agree4
Lovely inspirations <3www.whitebluebird.com5
Perfect inspiration for our soon to be flat : )6
This list is one of the best of restaurants around England.7
... Tilda is like kristen mcmenamy - magic in everything8
the tilda shoot is magic.9
Boring10
LOL this is such a frumpy campaign. Raquel Zimmermann looks so awkward dancing those bad bad moves. WWTT??? a.k.a What Were They Thinking?