Lingerie brands have long stuck to stereotypes of sexy. Marieyat, an underwear and loungewear label is tackling the gap in the market with underwear that offers comfort and understated appeal. Created for women who’s seeking to co-create (un) compromised style. The Marieyat woman is both her mind and body. The label focuses on seamless knitwear made from natural materials such as : cotton and silk. Marieyat offers a new sensitivity to modern women blending the lines between lingerie and unisex underwear.
The seamless underwear emphasizes modern designs, comfortability and versatility.
Photography: Madeleine Morlet Read Protein’s Lingerie Market Analysis