ADVERTISING, GRAPHIC DESIGN
3M Noise Cancelling Headphones Campaign
“This is a graphic film, where we use the skylines of large cities in the world, and sounds related to each one of them. Each sound triggered a building skyline simulating waves sound. After the product is revealed the wave sound turns off.”
Advertising Agency: Grey, São Paulo, Brazil
Executive Creative Directors: Guy Costa, Alexandre Scaff
Art Director: Daniel Prado
Copywriter: Alexandre Scaff
Illustrator: Leandro Esparca
Published: April 2011
More information at www.grey.com & www.adsoftheworld.com
That’s what I love about advertising, how a very simple idea, beautifully executed can give a such a great campaign. Made by Grey Brazil, here is the ad campaign for 3M Noise Cancelling Headphones. Watch also the video below.
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Pingback: 3M. The headphones…the ads – Cool Avenue
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This is amazing technology - definitely the future!2
Is they are all made by metal.3
very funny4
I will have a try,and i believe it will be very delicious.....5
It must be a peace music,i guess.6
And she lives in Apt 69, nice touch.7
Are you serious? I'm usually a fan of the stuff you put up here, but just cause she's a friend of Trendland doesn't mean you have to be completely uncritical about this commercial. The objectification of the woman, and also the patronizing of the men, is so sad to me.. it's like a commercial from the 50's?? For Samsung to promote a Smart TV with such a medieval view on gender roles.. I guess the only smart thing about this really is the TV..8
A great work i loved the post.9
Hey there! I just tried out the new Kokorico, by Jean Paul Gautier and also made a review for it, here in Brazil. I really loved the Patchouli like scent.10
aaa